Find Your Solution
Fundraising Guide

Investor Reporting Best Practices

How to Keep Your Investors Happy (And Get More Money Later)

Good investor updates make raising your next round 10x easier. Bad updates (or no updates) make investors worry. Here's how to do it right.

1

Monthly Update Structure

✓ Metrics dashboard (ARR, growth, burn, runway)
✓ Wins (what went well)
✓ Challenges (what's hard right now)
✓ Asks (how investors can help)
✓ Key hires / departures
✓ Product updates
2

Metrics to Include

✓ ARR / MRR and month-over-month change
✓ Net Revenue Retention
✓ Cash balance and runway
✓ Burn rate
✓ Customer count and logo churn
✓ Sales pipeline and win rate
3

Board Package Contents

✓ Full P&L vs budget and prior year
✓ Balance sheet and cash flow
✓ ARR bridge and cohort analysis
✓ Sales report (pipeline, wins, losses)
✓ Product roadmap update
✓ Key risks and mitigation
4

Common Mistakes

✓ Only sending updates when things are good
✓ Too long / too detailed (keep it scannable)
✓ No clear asks (investors want to help)
✓ Inconsistent metrics definitions
✓ Missing context for numbers
✓ Skipping months
More Resources

Continue Your Fundraising Journey

Series A Readiness Checklist

What You Need Before You Start Raising

Due Diligence Survival Guide

What VCs Actually Look For (And How to Ace It)

Building a Fundraise-Ready Financial Model

The Model That Gets You Funded

Let Us Handle Your Reporting

We produce board packages and investor updates for dozens of portfolio companies. Clean, consistent, investor-grade reporting every month.

Book Your Free Strategy Call